Privacy Policy

Welcome to Surf Edge Shop’s privacy haven! Just like we craft the perfect boardshorts for your wave-riding adventures, we’ve designed this Privacy Policy to be as transparent as the clearest ocean water. This document explains how we collect, use, and protect your personal information when you visit surfedgeshop.com.

1. Who We Are

Surf Edge Shop is your go-to destination for premium surf apparel and accessories, located at 4329 Howe Street, Oakland, US 94611. We ship stoke worldwide (except to some Asian and remote areas).

2. Information We Collect

When you ride our digital wave, we may collect:

• Personal Information: Your name, email, shipping address, and payment details when you make a purchase (though we never store full payment info).
• Surf Preferences: Product selections, browsing behavior on our site, and wishlist items.
• Technical Data: IP address, browser type, device information, and how you navigate our site.
• Communication Records: Emails, chat logs, or surf reports you send to our crew.

3. How We Use Your Information

We use your data to:

• Process your orders faster than a pro surfer paddles into a set wave
• Improve your shopping experience with personalized recommendations
• Send you updates about new arrivals (only if you opt in)
• Protect against fraud and keep our digital beach secure
• Analyze trends to stock the gear you really want

4. Sharing Your Information

We respect your privacy like we respect the ocean. We only share your data when necessary with:

• Payment processors to complete transactions
• Shipping carriers to deliver your gear
• Service providers who help us operate our business (they’re bound by strict confidentiality)
• Legal authorities if required by law

We never sell your information to third-party advertisers.

5. Data Security

Your information rides behind our 256-bit SSL encryption – the digital equivalent of a pro surfer’s leash. We implement:

• Industry-standard security measures
• Regular system monitoring
• Limited access to sensitive data
• Secure payment processing (we never store full payment details)

6. Your Rights

You control your data like you control your board. You can:

• Access, update, or delete your account information
• Opt-out of marketing communications
• Request a copy of your personal data
• Withdraw consent where applicable

Email [email protected] to exercise these rights.

7. Cookies & Tracking

We use cookies (the digital kind, not the edible ones) to:

• Remember your preferences and cart items
• Analyze site traffic to improve your experience
• Show relevant ads (if you’ve opted in)

You can manage cookies through your browser settings, though some features may not work as smoothly.

8. International Data Transfers

Since we ship worldwide (with some exceptions), your data may cross borders. We ensure it’s protected through standard contractual clauses or other legal mechanisms.

9. Policy Updates

We may update this policy as our business evolves – we’ll post changes here with a new “Last Updated” date. Significant changes will be communicated directly to you.

Now that you’re informed, why not check out our newest arrivals? Your perfect boardshorts or bikini is waiting to join your next adventure!

See you in the lineup,
The Surf Edge Shop Crew